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Event Description

Take your Meta Ads skills to the next level with this in-depth session focused on advanced strategies, tracking, and attribution.
In this lecture, we’ll dive into:

  • Advanced campaign structures for scaling results.

  • Tracking and Attribution: how to measure results accurately, understand data flow, and fix tracking gaps between platforms.

  • Data-driven decision-making and ad performance analysis.

  • Creative testing frameworks and audience segmentation.

  • Budget optimization and A/B testing for better ROI.

  • Real case studies and examples from live campaigns.

Whether you’re already managing ads or looking to master the deeper layers of Meta advertising, this session will give you actionable insights and frameworks you can apply immediately.

Target Audience

This session is perfect for:

  • Digital marketers who already run Meta Ads and want to master advanced techniques.

  • Business owners who want to understand how to scale their ad performance effectively.

  • Media buyers and performance marketers seeking deeper insights into tracking, attribution, and optimization.

  • Freelancers or agency professionals looking to refine their strategy and deliver stronger results for clients.

  • Anyone who wants to go beyond basic ad setup and truly understand the Meta ecosystem.

What you'll learn

Advanced campaign structures for scaling results.
Tracking and Attribution: how to measure results accurately
Data-driven decision-making and ad performance analysis.
Creative testing frameworks and audience segmentation.
Budget optimization and A/B testing for better ROI.
Real case studies and examples from live campaigns.

Skills you'll learn

Digital Marketing Paid Ads Management Advertising Strategy

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